Salesforce to acquire Braze in a $5.66 billion deal
Reuters2026/10/20 12:14Adds shares, details
Oct 20 (Reuters) - Salesforce CRM.N said on Tuesday it would acquire customer engagement platform Braze BRZE.O for about $5.66 billion.
The customer relationship management platform's shares fell 2.6% in premarket trading.
Braze Class A shareholders will receive $47.50 in cash per share, under the terms of the agreement.
The deal is expected to close in Salesforce's fiscal year 2028, subject to approval by Braze shareholders and regulators.
(Reporting by Anzar Mehraj in Bengaluru; Editing by Joyjeet Das)
Disclaimer: The content of this article solely reflects the author's opinion and does not represent the platform in any capacity. This article is not intended to serve as a reference for making investment decisions.
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