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Canadian Homebuyers More Willing to Compromise as Affordability Pressures Persist, RE/MAX Says

Canadian Homebuyers More Willing to Compromise as Affordability Pressures Persist, RE/MAX Says

MT newswireMT newswire2026/10/07 11:31

07:31 AM EDT, 10/07/2026 (MT Newswires) -- Canadian homebuyers are increasingly willing to compromise to achieve homeownership amid ongoing affordability pressures, according to the RE/MAX Fall 2026 Canadian Housing Market Outlook. Many are willing to reconsider where they live, what they buy and how they manage their finances to make homeownership possible, wrote RE/MAX in the report published on Wednesday. "Rather than giving up on homeownership, Canadians are making different choices about how to get there," said Don Kottick, president of RE/MAX Canada, in the outlook report. Some 65% of respondents would make at least one compromise to afford a larger or more suitable home, while 63% would consider relocating. The shift comes as the housing market softens, with year-over-year sales declines in 81% of markets surveyed from January to July, while average residential prices rose in 56% of markets, it added. Location is the main area where buyers are willing to compromise, with 47% open to moving up to an hour away and 16% farther, while 31% would live outside a city center. Financial adjustments include cutting discretionary spending (41%), extending mortgage amortization (24%) and relying on family support (20%), said RE/MAX. Affordability remains the top priority at 60%, followed by neighborhood safety at 47%.

07:31 AM EDT, 10/07/2026 (MT Newswires) -- Canadian homebuyers are increasingly willing to compromise to achieve homeownership amid ongoing affordability pressures, according to the RE/MAX Fall 2026 Canadian Housing Market Outlook. Many are willing to reconsider where they live, what they buy and how they manage their finances to make homeownership possible, wrote RE/MAX in the report published on Wednesday. "Rather than giving up on homeownership, Canadians are making different choices about how to get there," said Don Kottick, president of RE/MAX Canada, in the outlook report. Some 65% of respondents would make at least one compromise to afford a larger or more suitable home, while 63% would consider relocating. The shift comes as the housing market softens, with year-over-year sales declines in 81% of markets surveyed from January to July, while average residential prices rose in 56% of markets, it added. Location is the main area where buyers are willing to compromise, with 47% open to moving up to an hour away and 16% farther, while 31% would live outside a city center. Financial adjustments include cutting discretionary spending (41%), extending mortgage amortization (24%) and relying on family support (20%), said RE/MAX. Affordability remains the top priority at 60%, followed by neighborhood safety at 47%.
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