WPP's CMI Media Group Launches Specialty Communications Unit

01:53 PM EDT, 09/02/2026 (MT Newswires) -- WPP's (WPP) CMI Media Group said Wednesday it launched a specialty communications business unit focused on medical and scientific engagement. The unit will provide omnichannel scientific engagement, metrics and clinical insights, cross-functional alignment, and AI-enhanced scientific intelligence, CMI Media said. It will focus on medical affairs, scientific communications, rare disease, payer and market access, and account-based marketing, the company said. WPP shares were down 1.9% in Wednesday trading. Price: 24.30, Change: -0.47, Percent Change: -1.90