Huazhu Group 2025 Revenue of 25.307 Billion RMB, Net Profit of 5.08 Billion RMB

On March 18, Huazhu Group released its financial results for the fourth quarter and the full year of 2025. In the fourth quarter of 2025, the group achieved a total revenue of 6.525 billion yuan, an increase of 8.33% year-on-year; net profit attributable to Huazhu Group Limited was 1.173 billion yuan; basic earnings per share were 0.38 yuan.

For the full year of 2025, the group’s hotel Gross Merchandise Value (GMV) reached 108.1 billion yuan, with total revenue of 25.307 billion yuan, an increase of 5.93% year-on-year; net profit attributable to Huazhu Group Limited was 5.08 billion yuan, up 66.7% year-on-year, and adjusted net profit was 4.9 billion yuan, up 32.9% year-on-year; basic earnings per share were 1.65 yuan. The board proposes distributing an ordinary cash dividend of US$0.130 per common share, or US$1.30 per American Depositary Share, totaling approximately US$400 million for the second half of 2025.

The announcement stated that the hotel GMV for the fourth quarter of 2025 increased by 18.4% year-on-year to 28.1 billion yuan, and for the full year of 2025, it increased by 16.4% year-on-year. Excluding Steigenberger Hotels GmbH and its subsidiaries (DH or Legacy-DH), GMV from the Legacy-Huazhu segment increased by 18.9% year-on-year in the fourth quarter of 2025, and by 17.2% for the full year. GMV for the Legacy-DH segment increased by 13.7% year-on-year in the fourth quarter of 2025, and by 8.5% for the full year.

During the reporting period, the number of stores in county-level markets increased by 30% year-on-year, while room nights rose by 36.3%. The group also continued to expand its mid-to-high-end hotel segment, with the number of stores increasing by 17.6% year-on-year. The scale of brands such as Intercity and Crystal continued to achieve breakthroughs, optimizing the supply structure of the accommodation industry. The contribution from membership room nights steadily increased, business travel services covered more than 100,000 enterprises, and the group received a total of 6.132 million visitors from Hong Kong, Macau, Taiwan, and overseas throughout the year.

As of December 31, 2025, Huazhu’s global operating hotel network had a total of 12,858 hotels and 1,264,419 rooms, including 118 DH hotels. In the fourth quarter of 2025, the Legacy-Huazhu segment opened 406 hotels, all of which were managed, franchised, and licensed hotels, and closed 246 hotels in total, including 20 leased and self-operated hotels as well as 226 managed, franchised, and licensed hotels. As of December 31, 2025, Huazhu had a total of 2,906 hotels in the pipeline, including 2,887 from Legacy-Huazhu and 19 from Legacy-DH.

For the full year of 2026, Huazhu expects revenue growth of between 2% and 6% compared to the full year of 2025, or between 5% and 9% excluding DH. Huazhu anticipates its managed, franchised, and licensed revenues will increase by 12% to 16% compared to the full year of 2025. In 2026, Huazhu expects to open 2,200 to 2,300 hotels and close 600 to 700 hotels.