Blockchain loyalty platform Try Your Best completes $11 million Series A funding

 the blockchain-based loyalty platform Try Your Best (TYB) has completed a $11 million Series A financing round, with Offline Ventures and Strobe Ventures co-leading, and Coinbase Ventures, Castle Island Ventures, and Unusual Ventures participating.

Consumers on TYB can participate in gamified challenges, win digital collectibles, and have blockchain-based loyalty profiles that can track their interactions across different brands.